Davenport, IA (OPENPRESS) April 10, 2012 -- Dealer Marketing Services, the provider of ProMax Unlimited, would like to announce it is now certified to handle Lexus leads.
The Lexus certification allows Lexus Dealers to manage inbound leads through the ProMax Unlimited Internet Lead Management (ILM) and Customer Relationship Management (CRM) modules.
ProMax is a certified lead management tool for most manufacturers as well including: GM, Nissan, Ford, Hyundai, Subaru, Volkswagen, Toyota, Chrysler, Infiniti and Saab. Leads are sent directly into the dealership's ProMax system, allowing them to work all their incoming internet leads, as well as leads received from the manufacturer. The manufacturer's track response times, knowing there is a direct correlation between quick responses and high conversion ratios. The 'time clock' is automatically stopped as soon as the lead is responded to from within ProMax. Dealerships can also have a copy of the lead sent directly to their smart phone. Responding to the lead from a smart phone gives the dealership the ability to stop the clock 24/7 and take immediate action on an incoming leads.
"This integration between ProMax Unlimited and Lexus enhances Lexus dealership's efficiency while using our robust platform to convert leads into sales," said John Palmer, CEO at ProMax Unlimited.
ABOUT PROMAX UNLIMITED
Dealer Marketing Services, Inc. was formed in 1994 by John Palmer. In August of 1995 ProMax was introduced as a Special Finance software solution. In 1998 the software was expanded to handle all types of desking including new and used vehicle leasing, CRM, finance menus, Inventory management, numerous management reports, and credit application submissions to lenders. In 2002 ProMax Online was introduced as the industry's first Internet-based full front end solution and today is used daily by over 11,000 individual dealership personnel. ProMax Online's Internet application integrates with dealership DMS systems and can be used very effectively in large dealer group situations as well as single location dealerships. Dealer Marketing Services, Inc. also provides website development and hosting, Internet leads, and direct mail services to help dealerships increase traffic. Learn more about ProMax Online and Dealer Marketing Services, Inc. at www.ProMaxUnlimited.com.
Established in the early 1980s and launched in 1989, the Lexus marque soon became associated with quality, luxury and superior customer satisfaction. The brand reputation grew quickly until, barely a dozen years after its founding, Lexus became America's best-selling line of luxury motor vehicles. Lexus belongs to the global Toyota family, whose members together constitute the world's third-leading automaker. They employ more than 31,000 in the United States, and Lexus and Toyota dealers and suppliers employ an additional 160,000 persons. Toyota's investments in the United States amount to $12 billion. Learn more at www.lexus.com.
For additional information on ProMax Unlimited and the Lexus Certified Lead Management Solution contact Melissa Sinclair at 1-800-755-7181.