< class="page-title"> Testimonials
Testimonials

Learn how dealerships use ProMax to build stronger relationships with their customers and grow their sales.

Customer Testimonials

One Stop CRM! ProMax delivers outstanding tools to perform multiple tasks on a daily basis. From desking, inventory management, lead handling and everything else in between ProMax can deliver a very well performing tool to make your everyday tasks much more efficient. But it doesn’t stop there; they have an outstanding team behind the scenes that are always willing and more than capable to help if you ever need anything!
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Adam Breen
General Manager, Earnhardt Hyundai
It’s super easy to add a new customer in to ProMax. Recalling customers is easy as well. Here at Frank Myers Auto Maxx, we do get a lot of referrals. There for we do use the referral log more than anything. It helps keep track of all of our referrals.
Jordan Sadler
BDR,Frank Myers Auto Maxx
One of the things I like most about ProMax is their amazing support team. Whenever an issue comes up, all I have to do is email Trista and she is on it right away!
Kate Wessendorf
Social Media / Internet Director, McCluskey Chevrolet
We had used ProMax in the past at a franchised dealership we worked at, so we already understood and appreciated that there is really only 1 TRUE CRM tool out there that makes any sense - that being ProMax !We recently have gone out on our own as an independent dealer and this TEAM at ProMax from signing to implementation to training to website integration for our credit apps right down to upload of our inventory has just been OUTSTANDING!!!!  What with other things on our plate like construction, hiring of new employees, etc it was nice not to have to worry about another thing.  They made the roll out very easy during a time that we needed something to be easy!
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So, a very Special Thanks and Shout Out  to TEAM PROMAX!!!!
Mary Ann Kavadas
Reids Auto Connection
I just wanted to write and let you know how much we like the things we can do with ProMax. Being able to click one button and send applications to our lenders in Route One and Dealer Track saves us so much time. Also, it is so easy to stay compliant with all the new laws today with ProMax. Just pull up the reports and a few clicks and your Adverse Action Letters are printed. Your Risk Based Pricing Notices and Privacy Notices are just as easy. With all the new laws, it is very important to stay up on the requirements. You folks at ProMax do a great job of making sure all the tools are there and the fail safes are in place to protect us. Again, I just would not want to think of trying to do business without ProMax.
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Steve Mabry
Tuscaloosa Chevrolet
I would refer ProMax to any one who is looking for usability and functionality from a CRM tool. ProMax offers various tools that you can customize to fit all your dealership needs. I always get a prompt response from the ProMax team with any question I may have.
Alisa Rocha
Carmack Car Capitol
When I was hired at Toothman Ford Sales as the BDM I was looking for a lead management tool that was comparable to one that I had used in the highly competitive field of college admissions. I was looking for a way to deliver leads to my sales people as well as keep track of the leads progress. With ProMax we found the tool that we needed and more. ProMax allows me to deliver the leads to sales department and follow-up with the leads so that no one "falls through the cracks." In addition to the lead management tool, it has allowed us to stream line our selling process with the desking tools. ProMax is an outstanding product that I would recommend to any dealer.
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Brian Lough
Toothman Ford Sales
As a quick testament to ProMax I have been responsible for CRM and showroom traffic control for over ten years at our Dealership. We have used many different CRM tools through the years from Sales Vision to Contact Management to Buzztrak and none have been as successful as ProMax. With the desking tool provided by ProMax all our Sales Managers insist that every prospect gets entered. With other CRM tools we were lucky to have 8 or 9 prospects entered daily. With ProMax we average between 30-45 prospects a day. What a difference!
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Bill Davison
Graham Automall
The main reason I like ProMax is because we have an awesome representative. She is always available to help out and calls me back when I'm having problems. Training sessions with our sales consultants are short and to the point. Actually, the entire training staff at ProMax has been extremely helpful. I love the free webinar classes that are offered. They help me tremendously. We just hired two new managers and they will be pushing ProMax and the importance of follow-up with our sales team.I also need to mention Bud Smith because he is very prompt in setting up my emails and if I have problems is available to help.
Cheryl Pearson
Nissan of Melbourne
Just want to tell you how thankful we are now that we have ProMax, our old system was so antiquated and half the time we had no idea if our customer had shown or sold. We had to constantly call our customer to find out. Now we know that same day if our customer has been in, and also we an find out right away if they sold. This saves us so much time to concentrate on all our new customers coming in to get more sales for our company!! I like that we have so many different things we can do with ProMax and are learning to use it more effectively everyday!!! Love it!!!!
Marianna Komph
BDC Manager
We have been using ProMax products for over two years now and highly recommend them to anyone in the automobile business. Over the years we have used several of the leading CRM and desking products and can honestly say that ProMax is miles ahead of all of them. The training is excellent but many of our "new hires" have found that the intuitive design of the product makes it easy enough to use that they could start using it immediately before completing the training. It is one of the few software products that we have found in our industry that was actually designed by "car guys" instead of computer people so it gives you all the tools you need without a lot of complicated fluff. We feel it is a great product backed by a lot of good people.
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Walt Nicholson
Operations Manager, Tom Addis Automotive Group
ProMax is the best CRM/ desking system I have used in my 12 years in the car business. The service is excellent. They always answer the phone and responds quickly. I would highly recommend this system to any dealer who wants to grow their business. Very user friendly!
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Joe Maus
Keffer Chrysler Jeep Dodge Ram
I wanted to take the time to thank you again for all of your diligent assistance with ProMax. I am extremely pleased to know that I have a constant source for support and information. ProMax has always been a fantastic source for running our dealership. As such, it has helped us maintain our dominance as the QC Times Readers Choice Winner for Best Used Dealership. Thank you, thank you. Notwithstanding the impact of the software itself, you have been excellent in getting everything I need to me as fast as possible. You understand the critical value of speed and accuracy in the car business. We have but one opportunity to sell to an individual. If something hinders that moment, the sale is lost. I look forward to continuing our mutually beneficial relationship.
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Travis Sherven
General Manager, Jeffs Car Corner
We are a busy Buy Here Pay Here with three locations which has been working with ProMax for over 5 years. It is a valuable tool which does a wonderful job of simplifying our customer follow up. The user friendliness allows us to effectively ensure that all leads are followed up at the appropriate times, track results and stay compliant with all federal and state regulations. This saves me immeasurable amounts of time and headaches. The entire staff is great. They are always willing to listen and help! I would recommend ProMax and their staff to any dealership.
Margaret-Ann Jayne
BDC Manager, Car-Lotta Credit and Car Sales
We are very attached to the ProMax desking, crm and follow up system and our numbers definitely reflect that. We were 3rd in the Columbus area for December 2009 in used vehicle registrations, not bad for a small Suzuki dealer. There is no doubt the tools you provide assist us in our success. I want to thank the whole team at ProMax. Dave in training, Melissa with incoming lead services and Cherri with our website. Thanks a bunch!
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Tom O'Ryan
VP, Bobb Automotive
ProMax has been our front end desking and CRM solution for two years and I don't know what we would do without it! Our increase in profits just in the first few months paid for the software for years. And the customer management and follow up solutions provided are the best anywhere hands down. We can evaluate our sales staff, follow up with customers and increase our profits all with one solution. And their training is great. Our trainer, Tom Scherer, calls monthly to see what we need help with, and you never hear "That's not my department." If I need an answer, Tom will find it.
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Andrew Wileym
Owner, Consumers Auto Warehouse
We have been using ProMax for three years and while it does so many things well, I have really been able to hone in on who our customers really are. Instead of using a shotgun approach to our marketing we can now rifle in and target our specific clients based on many variables provided by the ProMax system.
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Henry Ayer, III
President, Pomoco Nissan of Hampton
We have had ProMax host and maintain our KIA Dealer Website since 2013. In March of 2016 we redesigned our website to remain ahead of the pack, we now have a modern looking fully responsive website that rivals any website the “Big Box” companies could provide. They also make sure I stay compliant with KIA for all my graphics and specials. Previously we have used Dealer.com, we now pay half the cost of what we were paying them I have increased my monthly website traffic from 2000 visitor's to an average of 3800 per month now! The dynamic SEO platform they use will help any dealer in any size of market achieve success.
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Kyle Hager
General Sales Manager
We were previously using the KBB Instant Cash offer program and weren’t getting as great of return as promised so we decided to switch to the ProMax NADA powered variant called “Appraisal Express” It is super simple to use and we are seeing 25-40 leads come in every month. We typically see 10-20% of those leads turn into appointments/buyers! The cost Is minimal and well worth the investment.
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Joseph Hawk
General Manager, Kama'aina Nissan
As the BDC Manager for two dealerships, I saw a huge difference in our leads once we switched to a ProMax hosted website. From July to August, which are typically our slowest months, we saw our internet leads increase by 67%. Between the better functionality of the website and the customer service we receive, I am so happy that we made the switch! Jason Dohse is always prompt with solutions and innovative ways to boost leads from our websites. 
Kristie Saddler
Business Development Manager, Car Choice Dealer Group
From the moment we started using the ProMax soft pull solution we saw immediate results! We got leads the day we put it up on our site and we were delivering motorcycles from it within two weeks. Customers love how short the form is and this is quickly becoming the #1 form filled out on our website! The soft pull tool has not only increased our business, but we are gathering more info from customers that were on our website. The Blackhawk Digital team is awesome to work with. If you are considering using this application, it’s a no brainer!
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Dan Winston
General Manager, Twister City Harley-Davidson
We love using the ProMax credit app on our webpage. We got to customize the questions and all the information flows directly into our ProMax system. We don’t have to go back and forth between systems to get a DOB or SS#. No more partial apps for us. We get all the information we need for our lenders and have streamlined our process as well. The installation was easy. They sent us instructions and all we had to do was forward them to our website provider. We are very happy that we made the switch to use a ProMax online credit app.
Heather Aragon
Internet Manager, Advantage Dodge
I have thirty years in the automotive industry and have used many software service providers in that time. I use ProMax because you guys take customer service to a level unlike any other!! No one provides the support and service that you do. Your follow up and constant support gives us the ability to make sure that no deal gets lost and that everyone using the system is using it to its fullest. For that reason, we will always be a ProMax customer!! We switched all 3 of our stores websites over to ProMax and our portal page we are excited to partner with ProMax l for our digital needs.
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Douglas A. Maxey
Director of Operations, Superior Car Credit
Our ProMax website has been awesome. ProMax got it correct by making sure the mobile website works, looks, and navigates well. The desktop site also looks, and navigates great. The design team really took time to get things the way we wanted them. We really like the fact that our website is unique to us and not just a template like every other dealer is using. The website integrates so well with the rest of the ProMax software, it just makes managing the website so much easier. The add on products are well worth with the addition. We have tried other sites and have came back to ProMax twice now. For the cost, design, integration, and ease of use from both the consumer side as well as the dealer side it is just a tough product to beat.
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Brandon Sloan
General Manager, Auto Direct
We have had the ProMax soft pull tool since November 2020. This is by far our best online lead provider in sales. These leads stick their appointments and close. We are capturing more leads from our website by simply providing our customers with their free credit score. The information we receive is strong and helps us set and close sales.
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Terry Zeko
Business Development Manager
Since switching over to ProMax we have had a 30% increase in sales and leads from our website. We are very happy with the responsive design of our new website. The owner and I have used other online management tools and we find the one ProMax has to be very user friendly and easy to navigate. The customer service is excellent, and everyone is friendly and eager to help with anything that I might need. We also love the soft pull tool. We have had a great response from customers about how easy it is to fill out and get the ball rolling on a purchase. We sold a vehicle from our first customer that filled out the application online! I would highly recommend a ProMax website and soft pull to any dealership considering the change. They would see a great response and increase in website traffic and leads from the first day their site goes live!
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Chris Johnson
Internet Sales Manager, Clutts Auto