
Lender Select™ Find the Right Lender for Every Deal, Every Time
Optimize every sale for you and your customer
Seamlessly Connect Customers with The Best Financing Options Using Lender Select™
Offered within ProMax Complete, Lender Select™ streamlines financing for each deal by instantly comparing lenders based on real-time customer credit insights. Moreover, with automated recommendations that boost deal profitability and track high-value lenders outside your network, it becomes easy to expand your options and maintain a competitive edge.
Lender recommendations combining these features lead to an average increase of $400 per vehicle in profit
Customer Credit
Lender Programs
Manufacturer Incentives
Your Inventory
Simplify Desking and Boost Efficiency
Lender Select™ simplifies lender matching by instantly aligning customer credit profiles with bank criteria. As a result, your team gains quick access to the most profitable options, all with just a single deal entry.
By automating complex calculations, Lender Select™ also reduces training time, ensures consistency, and empowers employees to confidently make optimal lending decisions every time.
Maximize Profits with Real-Time Lender Insights
Increase profitability on every deal with tailored lender recommendations from our proprietary Lender Select™ tool.
By combining credit reports, deal structures, manufacturer incentives, and your lender programs, Lender Select™ instantly calculates the most profitable options, optimizing each customer’s deal.
Build Stronger Connections with Customers and Lenders
With real-time lender updates and dynamic deal adjustments, you can confidently match each customer with the right car, lender, and payment.
In addition, by tracking lenders outside your network that align with customer profiles, Lender Select™ helps you expand profitable partnerships, enhancing loyalty and maximizing profitability.
One Login. One Experience. Always Compliant. Always Profitable.