
Credit-Driven Retailing Solutions that Maximize Profits, Prevent Fraud, and Speed Up Your Sales Process
Powerful Credit and Compliance- seamlessly woven into ProMax Complete and your sales process
Industry-Best Credit-Driven Retailing

Value-Added Reseller for All Credit Bureaus
ProMax is the only Value-Added Reseller (VAR) of all three credit bureaus with integrated Credit, CRM, and Desking in the retail auto industry!
Because of this, we can offer the most comprehensive set of credit and soft pull tools of any CRM/Desking provider. With standard credit reporting plus a variety of soft pull solutions, online credit apps, and more, we have the right tools for your dealership.
More than Just Credit Scores

Flexible Report Formats for Your Needs
We offer standard reports like TTY, CV2, and HTML, as well as our proprietary Clarity™ credit report, which presents customer data in a simple and easy-to-read format. Whatever your preference, we deliver clear FCRA and non-FCRA data so you can make informed decisions quickly.
See the Difference with Clarity™ Credit Report: Advanced Insights to Drive Confident Sales
Our proprietary report presents customer credit data in a simple, easy-to-read layout. It clearly summarizes key data points to guide lending decisions. This streamlined approach not only simplifies training for Desking and F&I managers but also enhances security with essential alerts for credit, identity verification, and possible fraud. Optional add-ons like Auto Analytics and Income Insight offer an even deeper view of each customer’s profile. This empowers you to tailor financing options and close deals confidently.
Industry Best Credit and Compliance
We believe credit data isn’t meant to be isolated in reports and scores. Within Complete Credit and ProMax Complete, our integrated credit/compliance engine enhances every aspect of dealership operations, from financing and lender selection to CRM, Desking, Marketing, and Data Mining.
Integrated Fraud Prevention
Working in conjunction with our credit reporting solutions is best-in-class fraud prevention and verification tools. From ID and Employment & Income Verification, to OFAC checks and Synthetic Fraud alerts – everything to avoid fraud while evaluating credit is easy to read and make a decision from.