Davenport, IA (OPENPRESS) April 24, 2012 -- Dealer Marketing Services, the provider of ProMax Unlimited, has announced their approval by Mitsubishi Motors North America, Inc. (MMNA) as a Certified Lead Management Provider (CLMP).
The certification allows Mitsubishi Dealers to manage inbound leads through the ProMax Unlimited Internet Lead Management (ILM) and Customer Relationship Management (CRM) modules.
ProMax is an approved lead management provider for most (OEM) manufacturers, including GM, Nissan, Ford, Hyundai, Subaru, Volkswagen, Toyota, Chrysler, Infiniti, Lexus, Saab, Mercedes-Benz, and now Mitsubishi. Leads are sent directly into the dealership's ProMax system, allowing them to work all their incoming internet leads, including leads received from the manufacturer. OEM manufacturers track response times, knowing there is a direct correlation between quick responses and high conversion ratios. The 'time clock' is automatically stopped as soon as the lead is responded to within ProMax. Dealerships can also have a copy of the lead sent directly to a smart phone. Responding to the lead from a smart phone gives the dealership the ability to stop the clock 24/7 and take immediate action on an incoming lead.
"This certification is the result of diligent development and extensive testing, to create software that meets Mitsubishi's high quality of standards," said Shane Born, COO of ProMax Unlimited. "Providing innovative solutions to minimize lead response time is our goal, and we appreciate Mitsubishi for recognizing our company as a certified vendor."
ABOUT PROMAX UNLIMITED
Dealer Marketing Services, Inc. was formed in 1994 by John Palmer. In August of 1995, ProMax was introduced as a Special Finance software solution. In 1998, the software was expanded to handle all types of desking including new and used vehicle leasing, CRM, finance menus, Inventory management, numerous management reports, and credit application submissions to lenders. In 2002, ProMax was introduced as the industry's first Internet-based full front end solution and today is used daily by over 11,000 individual dealership personnel. The ProMax Unlimited Internet application integrates with dealership DMS systems and can be used very effectively in large dealer group situations as well as single location dealerships. Dealer Marketing Services, Inc. also provides website development and hosting, Internet leads, and direct mail services to help dealerships increase traffic. Learn more about ProMax Unlimited and Dealer Marketing Services, Inc. at http://www.ProMaxUnlimited.com.
The Mitsubishi Group is a Japanese multinational conglomerate comprising a range of autonomous businesses which share the Mitsubishi brand, trademark and legacy. Mitsubishi Motors North America, Inc. is the North American operation of Mitsubishi Motors Corporation, overseeing sales, manufacturing, finance, and research and development functions. The company manufactures and sells Mitsubishi brand cars and sport utility vehicles through a network of almost 700 dealers in the United States, Canada, Mexico, and the Caribbean.
For additional information on ProMax Unlimited and the Mitsubishi Certified Lead Management Solution contact Melissa Sinclair at 563-344-7648.